Jumia, Ghana’s leading online shopping mall, has entered into a partnership with globally renowned appliances and electrical goods British brand Binatone, to enable customers purchase their wide range of products on Jumia’s platform (www.jumia.com.gh)
Binatone’s most popular products include a complete range of Fans, Rice Cookers, Blenders, Steam and Dry irons, Gas Cookers, Refrigerators, Washing Machines, Water Dispensers, Power devices and other appliances.
These can now all be purchased on Jumia & delivered to customer’s home or office at the click of a button. This latest announcement follows Binatone’s commitment to offer a 2-year warranty on all of its products, in celebration of 40 years of doing business in Africa.
Mr Venu Babu, Managing Director of Binatone, said “We are excited to launch our Shop-in-Shop with Jumia as it will help extend our reach to our online customers. We will also extend our 2-year warranty to online customers, after the great success we have experienced in the market.”
The announcement further establishes Jumia Ghana as the home of quality brands – with Binatone joining the ranks of Samsung, Tigo, Maybelline & other trusted household names that sell their products with Jumia.
Referring to the partnership, Sam Chappatte, Country Manager of Jumia, noted that “Jumia is delighted to be able to offer Binatone’s large range of affordable, quality products to Ghana’s growing number of online shoppers. We will be working with Binatone in the coming weeks to provide exclusive deals & bundles – so keep posted!”